The coronavirus has had a significant impact on how we gather, travel, and do business. The current situation is difficult, and there’s nothing we can
A weblog, commonly known as a “blog”, is a Web site that functions as an online journal for those who wish to post readable text with
These days most entrepreneurs are blogging (if not, why not?) and all business owners regularly have to write other significant *stuff*. Just the other day,
How far do readers get in your content before they let out an exasperated yawn? According to research, on average, readers only get through 60 percent
Social media has changed how people communicate around the globe. It’s led political revolutions and even created pop culture phenomena. As businesses scramble to figure
AN ODE TO MY 8TH GRADE ENGLISH TEACHER Miss Elizabeth Williams was a formidable woman. Tall and large-framed she always dressed sensibly and wore sturdy
In this day and age, substance matters. What you say must be meaningful to the people you’re trying to attract. Your content must solve real problems
In 2018, a few marketing trends have taken over the digital landscape — from the continued relevance of social media to the rise of video
My friend Tom thinks I should create a how-to product on “writing for the paralyzed and confused.” He’s a very creative and articulate guy, but
Imagine you own a business that films and produces yoga routines for at-home practice. As search engine results pages become more crowded, your chances of
Are there any benefits of blogging? Sure there are. For decades, entrepreneurs have promoted their businesses through content marketing. The form content marketing has taken
If you had to guess how much time the average person spends on social media, how long do you think it would be? Go ahead,