Copywriting and Content Marketing Hacks

The coronavirus has had a significant impact on how we gather, travel, and do business. The current situation is difficult, and there’s nothing we can

A weblog, commonly known as a “blog”, is a Web site that functions as an online journal for those who wish to post readable text with

These days most entrepreneurs are blogging (if not, why not?) and all business owners regularly have to write other significant *stuff*. Just the other day,

How far do readers get in your content before they let out an exasperated yawn? According to research, on average, readers only get through 60 percent

Social media has changed how people communicate around the globe. It’s led political revolutions and even created pop culture phenomena. As businesses scramble to figure

AN ODE TO MY 8TH GRADE ENGLISH TEACHER Miss Elizabeth Williams was a formidable woman. Tall and large-framed she always dressed sensibly and wore sturdy

In this day and age, substance matters. What you say must be meaningful to the people you’re trying to attract. Your content must solve real problems

In 2018, a few marketing trends have taken over the digital landscape — from the continued relevance of social media to the rise of video

My friend Tom thinks I should create a how-to product on “writing for the paralyzed and confused.” He’s a very creative and articulate guy, but